Derby County has joined forces with ScorePlay to help to modernise its content management process for club staff, players and commercial partners.
ScorePlay offers services that help sports organisations reach a wider audience in a more practical way with the help of AI, from the facial recognition of players to the ability for photos and videos being sorted and stored in a clear and objective manner.
Their asset management platform provides easy access and searchability of content, simple content distribution direct to players via the ScorePlay App and further value to club partners from an all-in-one solution.
With three-game weeks, training coverage, media commitments, events and partner activations all taking place inside a few days, ScorePlay offers an efficient and time-saving platform for the club to modernise its content management, which includes thousands of match images and archived content.
With the use of ScorePlay’s extensive permissions system, Derby County now gives specific users across the club, including marketing, media, partnerships and players, access to specific content within seconds.
Their service includes:
- Automatic tagging of players, kits and partners with the use of face and word detection
- Fixture calendar integration for automated sorting and organisation
- Automatic distribution to players and partners directly through the ScorePlay App
ScorePlay is a best-in-class media solution that provides an automated architecture to centralise, distribute and classify digital assets.
They are transforming sports organisations, automating their creative processes and growing their brands and unlocking new revenue. ScorePlay are the bridge to the future of sports storytelling, from content capture to fan consumption.
Find out more about ScorePlay at scoreplay.io.
